![]() ![]() Or try the opposite and make the focal point of your display a solid white or black, but go crazy with the rest of its surroundings. If your rental options don’t go with your design, consider buying cheap furniture and spray painting it all one uniform color. And if you’re on a limited budget, you can easily use color to maximize your investment with minimal extra effort. The only text in their entire booth was the phrase, feel the light, which is appropriate given the fact their main product ” lighting solutions ” stood out against the black and white scenery.Ĭustomize it: Small booths can make a big impact as long as you know how to direct focus. Real-world example: Oligo combined black and white booth elements with a handful of colorful murals and plenty of white lights throughout their display to create a minimalist look. This trade show booth design idea is great for hotels that want to introduce a single feature of their group business offering, such as a newly-renovated room, a new location, or a new wellness offering, to trade show audiences because of how simple (yet interesting) the rest of the booth will look.Even if you have a limited selection, you can still create a monochrome look based on what you’ve got to work with. Depending on your rental options, this one should be easy to pull off since all you need are black and white booth dividers, walls, and furniture.You can even add black and white diagrams of your meeting space onto the wall using diagramming tools, showing planners all your unique space has to offer, down to the wall outlets. Then, add your hotel’s full-color logo somewhere in the middle. Most trade show booth designs rely on black, so use more white to create more contrast with the world outside of your booth. To create a black and white booth, use paint (if the booth rental company allows) or neatly pin-up swatches of ironed fabrics to create the same impact. Then, you have full control over where you direct planners’ eyes. White walls with black shelves or a black counter will grab visual attention. Black and white.Ĭreate your entire trade show booth design using only black and white as a color scheme. Also, be sure to display a large hashtag on or directly behind your booth since it will probably be the most Instagrammable part of the whole trade show. ![]() ![]() The resulting effect felt more like an upscale lounge than a trade show booth, which is exactly why attendees wanted to sit and spend time there.Ĭustomize it: Even though Orgatec used a lot more than a 10×10 space for their version, you can easily incorporate fun colors (think yellows, pinks, etc.) like they did. They combined lush tropical palm trees with brightly colored chairs. Real-world example: Orgatec created an award-winning trade show booth using this method. This trade show booth design idea has a good chance of being the most photographed and digitally shared display at the entire event. People instinctively find beauty in plants and greenery (which they then instinctively share with the world via social media). Potted house plants typically start at $5 each, or you might be able to bring some in from the office, so it’s relatively affordable.
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